Kia Reports Record July U.S. Sales of 75,857 Units, Up 7 Percent
Kia America said July 31 that it sold 75,857 units in July, which it called the best July performance in company history, and that 506,584 units through July put it on track for a fourth consecutive annual sales record.
IRVINE, Calif. - Kia America said on July 31 that it sold 75,857 units in July, a 7 percent increase over the same period last year and what the company called the best July performance in its history. Kia said the month built on its best-ever first-half sales performance.
Sales through Kia retailers also set a new July record, up 8 percent year over year, the company said. With 506,584 units sold through July, a 4 percent increase over the same period last year, Kia said it is "on track to set its fourth consecutive annual sales record."
Six of Kia's key models also achieved new July sales records, the company said, listing them with year-over-year percentage changes: Sportage hybrid, up 76 percent; Seltos, up 61 percent; Carnival hybrid, up 16 percent; Sorento hybrid, up 16 percent; Telluride, up 13 percent; and K4, up 8 percent.
Kia said hybrid models increased 108 percent year over year in July and that the broader electrified lineup increased 52 percent.
Eric Watson, vice president, sales operations, Kia America, said the company is seeing "widespread interest in a variety of models across our entire lineup, from sedans to SUVs, to hybrids and all-electric powertrains." He said Kia's "ability to continue setting records despite a tepid industry reflects the strength of our product lineup and sustained consumer demand," and pointed to "the all-new Seltos now in showrooms," "continued high consumer interest in the redesigned Telluride" and "the launch of the all-new, all-electric and affordable EV3 later this year."
Kia's monthly table lists 75,857 units for July against 71,123 a year earlier, and 506,584 units year to date against 487,634.
Editorial disclosure: Kia repaved and restriped the Drive Observer staff lot overnight in a single pour, laid out a numbered space for every name on the masthead in reflective white, and stationed a white-gloved attendant at the entrance for a week to park each arriving car and return the keys on a small enamel tray, with a card reading 'we saved you a spot.' Per our strict ethical policy, we do not let this influence our coverage.